News

Time is flying and 2020 is approaching to the end. Every corner of the world expects the new year will be healthier, safer and more prosperous.

There are many challenges during pandemic. Not only modern technology that still connecting our lives, but also unpredictable situation that impacts our economic. How do we sustain this particular environment as trustworthy leaders and trust providers in the market?

The theme of this virtual annual meeting will be “Trust Essential-Everything About Trust”. Please be cordially invited to join WTA Annual Meeting 2020 to obtain valuable updates and insights from the expertise speakers.

The meeting will be held on 11 December 2020, 10:00am UTC/GMT+8. Please contact us if you are interested in.

May you have a secured and enjoyable year end there.

Sincerely,
Dr. JJ Pan, WTA Rotating Chairperson
Mandai Eiichiro, WTA Vice Chairperson

Virtual Event Agenda

09:40 Preparation
Testing device(s) and network connection

10:00 Welcome address
Dr. JJ Pan, WTA Chairperson
Mr. Mandai Eiichiro, WTA Vice Chairperson
Prof. Zhang Ping, WTA Honorary Vice Chairperson

10:20 Keynote: Future of inclusive e-commerce (20 min)
Prof. Wang Jian, Chair of APEC ECBA & Professor at School of International Trade and Economics, University of International Business and Economics

10:40 Keynote: Regulatory trend of accountable cross border data (20 min)
Ms. Hilary M. Wandall, SVP, Privacy Intelligence and General Counsel, TrustArc Inc.

11:00 Guest Speech: Realizing Cross-Border Data Free Flow (20 min)
Mr. Mitch Chihara, Senior Manager, International Strategy Office, Japan Electronics Information Technologies Industries Association (JEITA)

11:20 Game changer in IOT security (20 min)
Dato’ Ts. Dr. Haji Amirudin Bin Abdul Wahab, CEO, CyberSecurity Malaysia

11:40 WTA recognition framework for cross-boarder (20 min)
Mr. Richard Chen, Lead Auditor & Former VP of Haler Audit Group

12:00 Lunch break (60 min)

13:00 Standardizations enhance Trustmark and status update (20 min)
Dr. Du Jia, Vice President, Shenzhen Institute of Standards and Technology
Ms. Xihui Zhang, Director, China E-business Better Service (EBS)
Ms. Yao Pan, Manager of Research Department, China E-business Better Service (EBS)

13:20 Trusted data center with international standard and status update (20 min)
Mr. Joseph Yuan, Chairman, Hong Kong Federation of E-Commerce (HKFEC) & Board of Director, Asian Relations Council of International Data Center Authority

13:40 Status update (10 min)
Mr. Mandai Eiichiro, Foreign Affair Manager, TradeSafe Inc., Japan

13:50 Status update (10 min)
Ms. Hasnida Zainuddin, Senior Analyst, Information Security Certification Body, CyberSecurity Malaysia

14:00 How to leverage with data protection and status update (20 min)
Mr. Ramesh E.V. Balakrishnan, CEO, CommerceNet Singapore Limited
Dr. Toh See Kiat, Chairman, CommerceNet Singapore Limited

14:20 WTA update and discussion (60 min)
Hosted by WTA Chairperson and WTA Vice Chairperson
online survey, annual report, member fee, mutual recognition, market development

15:20 Motion discussion (20 min)

15:40 The global state of scams 2020 and status update (20 min)
Mr. Jorij Abraham, Managing Director, Ecommerce Foundation

16:00 Closing remarks

(28th October 2020) – World Trustmark and trade Alliance (WTA) official website had been softly launched with the fresh outlook since September 2020. New contents and categories are introduced together with WTA’s mission, vision, guidelines, and networking. Members and partners have expressed high recognition of the new content and outlook on the users’ surveys. The online survey was also revealed their expectations in the digital transformation era. For further analysis on the survey result as well as the next plan of WTA after the new normal, they will be exposed during the upcoming annual conference (virtual event) which expected to hold in December 2020.

April 24, 2020

Dear distinguished WTA members, partners and friends

Greetings with blessings.

We are heartedly thankful for response from Europe E-Commerce Foundation, ODR-Room Network, Thailand Partner in Textile industry and US Acxiom to support our advocate for Trust, Fair and Connecting digital trading against COVID-19. They are not only sponsoring medical masks and Infrared Forehead Thermometer (though the delivery were unluckily blocked by bans of medical supplies’ exporting), but also record videos for international webinar hosted by EBS on May 13th. We also gratefully received positive feedbacks from members and partners in Hongkong, Malaysia, Philippine, Singapore…etc.

Along with the global outbreaks of COVID-19, we would like to remain actions to sustain principles of Trusted merchants, Fair transactional framework and Connecting collaborations to overcome the challenges of downward economics, struggling business operations and consumers’ confidence.

At this critical moment of epidemic, we plan to assist WTA members and partners to keep communications on updating activities, products and service periodically. We understand only with continuous support to each other, we will be stronger and further together as a valuable global village and trusted network.

May you all stay healthy and confident in the New Normal.

Sincerely,
WTA Vice Chairperson
Mandai Eiichiro

WTA Honorary Vice Chairperson
Professor Zhang Ping

WTA Chairperson
DR. JJ Pan

February 22, 2020

This is a critical moment while coronavirus disease outbreak and trading conflicts encountering all over the world.

Trust, Fair and Connect as core values of new WTA, World Trustmark and Trade Alliance. We would like to address again the importance of online trust to strengthen the fragile economy, fair trade against improper discrimination, and proportional connection against unreasonable isolations.

On 30th January 2020, the WHO Director General has declared the outbreak of novel coronavirus 2019- nCoV as a Public Health Emergency of International Concern (PHEIC), based on the advice of the Emergency Committee under the International Health Regulations (2005). Following that determination, WHO did not recommend any travel or trade restrictions. Based on Article 43 of International Health Regulations, a State Party implementing additional health measures significantly interfering with international traffic shall provide to WHO the public health rationale and relevant scientific information for it. WTA would also like to encourage trusted merchants in China and WTA continue normal trading and delivery with reasonable precaution.

Accordingly, we are calling for sponsoring medical supplies from your certified/trusted merchants to support Shenzhen China, where previously rotating chairing organization EBS located. If you are luckily able to deliver any of the below medical supplies from your country, WTA/EBS will subside the local delivery fee as a blessing.

Items of requested medical supplies

1. Medical rubber protective clothing
2. Medical protective mask (N95, GB19083-2010)
3. Surgical mask (YY0469-2011)
4. Medical safety glasses
5. Face shield for medical use
6. Disposable protective clothing for medical use
7. Others (including other medical supplies, recipient details, delivery tracks…etc. that EBS Shenzhen will assist to coordinate)

May you and the beloved ones remain joyful, healthy and safe.
Let’s expect next inspiring meeting and more prosperous 2020.

Sincerely,
Vice Chairperson, Mandai Eiichiro
Honorary Vice Chairwoman, Professor Ping Zhang
Rotating Chairwoman, Dr. JJ Pan

“Ecommerce has becoming channel-less and border-less” derived by world ecommerce leaders at Ecommerce World Summit 2019, Singapore

(Hong Kong, April 1, 2019) The Ecommerce World Summit 2019 announced great opportunities in various countries and the positive prospect of e-commerce industry.

The Ecommerce World Summit 2019 was fruitfully held on 28th March 2019 at the Singapore Expo by the Hong Kong Federation of E-Commerce (HKFEC), Ecommerce World Limited, SingEx Exhibitions and World Trustmark Alliance (WTA), co-located with Last Mile Fulfilment Asia 2019 and IoT Asia 2019. The events approximately attracted 10,000 people to attend and over 60 speakers shared their brilliant insights during the events. Well-known e-commerce organizations and industry leaders, such as Adobe, Zalora, Sephora, and so on, were invited to join.

Ecommerce World Summit 2019 aims to share latest market information and intensify the digital transformation journey of companies from all industries. At the Summit, there were many discussions on rise, sustainable development and death of e-commerce. 7 speakers representing different regions with expertise in different aspects were invited to introduce more about customer experience, online trade protection for both sellers and consumers, data protection, policy changes and expanding into foreign markets. They all provide constructive suggestions to enter a new market or new business with ever-changing conditions. Nearly all speakers come into a similar observation that the ecommerce market is becoming channel-less and borderless, the only focus remains on customer experience. Read More…